Meet the


The story of “The YES Journey” has been a lifetime in the making and these three have brought it to life.


Bill Heintz

Bill operated as a “functional addict”, without purpose and, as he says, “on a path to nowhere” for many years until a relationship with Jesus Christ changed his heart, his priorities and his life.

As a licensed and ordained minister, he joined The Foundry Ministries (then known as the Bessemer Rescue Mission) in 1996 and led the organization as executive director for 20 years, realizing his vision of offering men and women caught in the grip of addiction the tools to permanently transform their lives. Before coming to The Foundry, he served as associate pastor at Calvary Assembly in Decatur, Alabama, and then as interim director for the Downtown Rescue Mission in Huntsville.


Michele Heintz

Michele has been influential in women’s ministries since 1984, previously pioneering programs in local churches in Alabama and Tennessee.

Since coming to The Foundry Ministries in 1996 with her husband, Rev. Bill Heintz, the former executive director, she has served in many capacities including director of administration, assistant director and senior director of women’s programs, through which she led the growth of the Women’s Recovery Program and the restructuring of the Rescue Program.

Michele and Bill have five children, eight grandchildren and two great grandchildren and live in Pleasant Grove, Alabama.


Julie Larocco

Julie grew up around a rescue mission, which her grandparents founded and her parents operated. She says it was a strange world to grow up in but one she wouldn’t trade. She later consulted with missions around the country before she began serving as chief development officer at Kansas City Rescue Mission in 2009.

Someone recommended Bill and Michele contact her to help them with basic fundraising and public relations not long after they moved to The Foundry Ministries in 1996. The three are now like family, even though they are physically many miles apart.

Julie and her husband Rob live in Kansas City. Her three children and 10 grandchildren all live close by.